GSFM7223 / ECO75014 Economic for Managers Assignment Details 2026 | UNITAR

University UNITAR International University (UIU)
Subject GSFM7223 / ECO75014 Economic for Managers

GSFM7223 / ECO75014 Coursework Details

Course Title : ECONOMICS FOR MANAGERS
Course Code : GSFM7223 / ECO75014
Semester : JAN 2026
Name of Course Leader : RAAGAVENDRA RAO APPARO

LEARNING OUTCOMES

At the end of the course, the students will be able to:

CLO1 : Display strategic thinking to synthesize microeconomic principles for sustainable managerial decisions that promote inclusive growth and organizational resilience. (A5, PLO4)
CLO2 : Develop strategic insights through market structure analysis to anticipate changes in the economic and business environment, demonstrating advanced problem-solving in economic reasoning. (C6, PLO2)
CLO3 : Demonstrate strategic and sustainable responses to external economic and public forces such as GDP, inflation, unemployment, interest rates, exchange rates, and policy changes within broader economic systems and regulatory frameworks. (A5, PLO9)

COURSE ASSESSMENT COMPONENTS

Formative Assessment

Assessment Description CLO Individual/ Group Assign Due   Percentage
Group Assignment CLO2 Group W2 W4 40%
Individual Assignment CLO1 Individual W2 W6 30%

Summative Assessment

Assessment Description CLO Assign Due Percentage
Final Assessment CLO3 W7 W7 30%

 *Items above are based on Table 4

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ASSESSMENT DETAILS

GROUP ASSIGNMENT (40%)

Assignment Weightage: 30% (Written Report), 10% (Reflection & Peer Evaluation)

Group Assignment: 4 – 6 members per group

Submission Format: Written report (3,000–4,000 words)

Due date: 8th February

Assignment Title:  Navigating Strategic Business Decisions in an Unstable Global Economy”

Assignment Overview & Purpose

In Malaysia, businesses operate in an environment shaped by changing economic conditions, government policies, industry competition, and evolving consumer behaviour. Managers are required to make informed Business Decisions in an Unstable Global Economy”

decisions on pricing, production, and strategy while responding to domestic economic trends and national policy directions.

This assignment is designed to develop students’ ability to apply economic concepts to real business situations in the Malaysian context. Students will work in groups to select a Malaysian industry or company (e.g. manufacturing, retail, finance, education, healthcare, logistics, tourism, etc.) and analyse how current economic conditions in Malaysia influence managerial decision-making, market strategy, and business performance.

Assignment Instructions

  1. Select a Sector: Choose a sector that is currently impacted by significant economic issues, either locally or
  2. Identify Key Economic Issues: Focus on 2–3 contemporary macroeconomic or microeconomic issues.
  3. Application of Economic Theory:

Apply relevant theories and models (e.g., demand & supply, elasticity, opportunity cost, comparative advantage, market structure, fiscal & monetary policy impact) to explain the economic environment.

  1. Data-Driven Analysis:

Support your arguments with quantitative evidence (e.g., government statistics, central bank reports, credible market research). Use visuals (charts, graphs, tables) where appropriate.

  1. Managerial Implications:

Assess how businesses are responding or adapting strategically and operationally to these economic changes.

  1. Recommendations:

Propose realistic and evidence-based recommendations to help firms in the sector navigate economic challenges effectively.

  1. Formatting & Structure:
    • Cover page (Include course code, course name, assignment title, sector and company name, group number, student name and matric number)
    • Font, size, and spacing: Arial, size 12, 5 spacing
    • Table of contents
    • Executive Summary (max 300 words)
    • Introduction & Sector Background
    • Identification & Analysis of Economic Issues
    • Application of Economic Theories
    • Managerial Implications
    • Strategic Recommendations
    • Conclusion
    • References (APA 7th edition)

IN A SEPARATE SUBMISSION ON THE 10th of February 2026

  1. Individual Reflection

Each student must submit an individual reflection (300–400 words).

The reflection should briefly discuss:

  • Key economic concepts learned
  • Application of theory and data to real-world issues
  • Individual contribution to the group work
  • Skills developed through the assignment
  1. Peer Evaluation

Each student is required to complete a peer evaluation for all group members (excluding themselves).

Evaluation will be based on:

  • Contribution to the task
  • Quality of work
  • Communication and teamwork
  • Responsibility and reliability

Peer evaluation may be used to moderate individual marks where necessary.

Marking Rubric for Group Assignment:

Criteria Excellent Good Satisfactory Weak / Poor Marks
Sector Selection & Background Sector is clearly defined, relevant, and well-contextualised using current economic conditions Sector is relevant with adequate background Sector identified but background is limited or general Sector unclear or poorly explained /4
Identification of Economic Issues 2–3 key economic issues clearly identified, relevant, and well-justified Issues identified with reasonable explanation Issues identified but explanation lacks depth or relevance Issues unclear, incorrect, or poorly justified /6
Application of Economic Theory Economic theories and models are accurately applied and well-integrated into analysis Theories applied correctly with minor weaknesses Limited or superficial application of theory Incorrect, minimal, or no application of theory /8
Data-Driven Analysis Strong use of relevant, credible data with clear visuals (charts/tables) Data used appropriately but limited analysis or visuals Minimal data or weak linkage to arguments Little or no data used; unsupported arguments /6
Managerial Implications & Recommendations Clear, realistic, and well-supported implications and recommendations Relevant implications and recommendations with some support Basic implications; recommendations lack depth Weak or unrealistic implications and recommendations /4
Structure, Clarity & Referencing Well-structured, clear writing, correct APA referencing Generally clear with minor issues in structure or referencing Organisation or referencing inconsistent Poor structure, unclear writing, weak or incorrect referencing /2
Total /30

Marking Rubric for Reflection and Peer-Evaluation

Criteria Excellent Good Satisfactory Weak / Poor Marks
Quality of Reflection Clear, thoughtful reflection showing strong understanding of economic learning and personal contribution Reflection shows good understanding with minor gaps Basic reflection; mostly descriptive with limited insight Very superficial or unclear reflection /3
Application & Learning Insight Strong linkage between theory, data, and real-world learning Some linkage with reasonable explanation Limited linkage to learning outcomes No meaningful linkage to learning /2
Self-Awareness & Contribution Clear explanation of individual role, responsibility, and skill development Role and contribution explained adequately Contribution mentioned briefly Contribution unclear or not explained /2
Peer Evaluation Accuracy & Professionalism Peer evaluation is fair, consistent, and professionally justified Generally fair with brief justification Minimal justification provided Incomplete, biased, or missing evaluation /3
Total /10

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