GHZM2023: Tourism Marketing Case Study, UUM, Malaysia Do you think charging a levy of USD10 for every tourist visiting Bali would be sufficient to dissuade visits to the island

University Universiti Utara Malaysia (UUM)
Subject GHZM2023: Tourism Marketing
  • Do you think charging a levy of USD10 for every tourist visiting Bali would be sufficient to dissuade visits to the island? Explain your answer.
  • Why do you think problems of over-tourism may not give a significant negative impact on more established destinations such as those across Europe?
  • In your opinion which one would create more problems for the host country: i) independent traveler or ii) group package traveler? Explain your answer.
  • Describe your own country’s (Malaysia for Malaysians and for international students evaluate based on your own country) ONE strength and ONE weakness in terms of preparedness for mass tourism.

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