Public relations Assignment, UTAR, Malaysia You need to find a news story in the media that discusses (explicitly or implicitly) the effects of public relations
| University | Universiti Tunku Abdul Rahman (UTAR) |
| Subject | Public Relations |
- INSTRUCTIONS
You need to find a news story in the media that discusses (explicitly or implicitly) the effects of public relations in some area of business, non-profit, or government. The article may have appeared in a newspaper, magazine, trade publication, broadcast media outlet (with content posted online), or another regularly updated format, in print or electronic format. It must be dated within the past 12 months. Longer pieces (one or more full pages, or complete broadcast news stories) will lend themselves better to this assignment. You are responsible for choosing an item that will allow you to complete the assignment as described below. Your analysis of the article or broadcast should include the following sections:
- PART 1: SUMMARY
Summarize the subject of the news article or broadcast, briefly describing the situation it recounts. The summary should take no more than 1-2 paragraphs.
- PART 2: PROFESSIONALISM
Explain whether the piece’s depiction of public relations corresponds to that of a profession. Does the article or broadcast portray public relations as meeting the criteria for a profession as defined in the class and the readings, or not? In what ways? Give specific examples. - PART 3: CATEGORIES OF PR
Use the categories which you can find in your textbook to identify what types of public relations tasks are described in the article or broadcast. Make sure to support your argument with examples from the news item itself. - PART 4: ROLES AND CONCEPTS OF PUBLIC RELATIONS
Use the definitions in the first chapter of the book and class notes to identify the public relations roles and concepts implied or explicitly mentioned in the article or broadcast. If no specific mentions are made, consider what types of public relations functions would or should typically be involved in a situation such as the one described. Roles and concepts to think about include, for example:
- Counselling
- Research
- Media Relations
- Publicity
- Employee / Member Relations
- Community Relations
- Public Affairs
- Government Affairs
- Issue Management
- Financial Relations
- Industry Relations
- Development/ Fund-raising
- Multicultural relations/workplace diversity
- Special Events
- Marketing communication
Get Help By Expert
Assignment Helper Malaysia offers UTAR Malaysia students the best assignment help for their Public Relations projects. Our team of experts includes highly skilled writers and professionals with experience in the field of Public Relations. We provide comprehensive and detailed writing services that cover all aspects of Public Relations assignments. Our services include conducting research, drafting ideas, preparing outlines, proofreading, editing and formatting. We also provide thesis writing help in Malaysia for students who are preparing their thesis in this field.
Recent Solved Questions
- Management Information System Assignment, SU, Malaysia Evaluate the impact of emerging technologies such as blockchain and artificial intelligence on the protection of intellectual
- Technology and Multimedia Design Case Study, TU, Malaysia Your multimedia company is hired by the Ministry of Education Malaysia (MOE) to produce educational applications
- ENG1090: Foundation Mathematics Assignment, MUM, Malaysia Radioactive materials, such as Plutonium-239, Radium-226, and others, decay exponentially. The amount of radioactive material
- Crime and Society Assignment, UUM, Malaysia Social control is the study of the mechanisms, in the form of patterns of pressure, through which society maintains
- HRM3183: Consider the following description of a firm-wide strategy pursued by Procter & Gamble: Procter & Gamble (P&G): Performance Management Case Study, UPTM, Malaysia
- Hydrology Assignment, UITM, Malaysia Direct Runoff Hydrograph (DRH) was observed from the urbanized catchment and rural catchment less than 10% development
- COMMERCIAL LAW Assignment, UM, Malaysia On 2.2.2021, Sahid entered into a hire purchase agreement with Kejora Finance Bhd for the hire purchase of a new Proton Perdana Motor car
- TCP3151: Integrative Programming and Technologies Assignment, MMU, Malaysia Java’s main function invokes the first and second native methods and displays the ‘content of the sorted array
- BBMF 3073: Risk Management Assignment, UTAR, Malaysia Risk Management analysis is the discipline of identifying business risk and determining solutions to business risk
- MPU3192: Pilih mana-mana tokoh yang disenaraikan diatas (boleh memilih lebih daripada seorang tokoh): Falsafah Dan Isu Semasa 2, Assignment, OUM, Malaysia
