Imagine you own a pet grooming business. You want to use market research to identify how you can grow your business: Marketing management Assignment, SU, Malaysia

University Sunway University (SU)
Subject Marketing management Assignment

Imagine you own a pet grooming business. You want to use market research to identify how you can grow your business, but you are on a limited budget. Review the marketing research techniques outlined in chapter 7 to determine which ones can be used for your small business. What information will you need, and how will you obtain it?

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