Select a company, either online or offline, that empowers its customers to personalize products or services: Consumer Behavior Assignment, MU, Malaysia
| University | Monash University (MU) |
| Subject | Consumer Behavior Assignment. |
Task:
Select a company, either online or offline, that empowers its customers to personalize products or services. Elaborate on the customization process and provide a sample of a customized product or service. Evaluate how this personalized shopping experience enhances customer engagement.
Requirement:
- No less than 1500 words, Times New Roman, 1.5 spacing, font size 12.
- Safe Assign similarity rate – NOT more than 20%
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