BDNG3103: Introductory International Business Assignment, OUM, Malaysia Assume that Proton plans to expand its market by setting up a new production facility in Saudi Arabia in the year 2023

University Open University Malaysia (OUM)
Subject BDNG3103: Introductory International Business

Part 1

Assume that Proton plans to expand its market by setting up a new production facility in Saudi Arabia in the year 2023. Evaluate the potential effects of the political and economic environment in Saudi Arabia on Proton’s business and products. Further, using Michael E. Porter’s ‘Diamond’ Theory to analyze Proton’s competitive advantage.

Part 2

Discuss the following topic(s) in the forum and submit proof of your participation in the online discussions:

  1. Discuss the difference between the “Economic Classification by Income” and the “Economic Classification by region”.
  2. Explain what is meant by the terms “trade creation” and “trade diversion”.
  3. Discuss the steps that companies should take to follow ethical product safety practices.

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