ECO162 Microeconomics Group Assignment Brief AY2025/26 | UiTM

UNIVERSITI TEKNOLOGI MARA (UiTM)

Faculty: ________________________
Programme: _____________________
Course Code: ECO162
Course Title: Microeconomics

ECO162 GROUP ASSIGNMENT BRIEF

Academic Session: 2025/2026
Semester: __________
Total Marks: 40 (Report: 25 + Presentation: 15)
Submission Date: __________

INSTRUCTIONS TO STUDENTS

1. This is a group assignment. Each group should consist of 4–6 members.

2. The group must choose a real firm, product, or microeconomic issue in Malaysia.

3. The assignment comprises two parts:

   o  Written Report (25 marks)
   o Video/Oral Presentation (15 marks)

4. All work must be original and properly referenced using APA style.

5. The written report must be between 8–15 pages (excluding cover page and references).

6. Font: Arial, Size: 11, Line spacing: 1.5.

7. Late submissions without prior approval will not be accepted.

PART A: WRITTEN REPORT (25 MARKS)

1. Cover Page

• University name
• Faculty/Programme
• Course: ECO162 – Microeconomics
• Assignment Title
• Group members’ names and student IDs
• Lecturer’s name
• Submission date

2. Table of Contents

Include page numbers for sections and sub-sections.

3. Introduction (3 marks)

• Briefly introduce the chosen firm, product, or microeconomic issue.
• Explain why this topic is relevant to microeconomics.

4. Background and Context (5 marks)

• Provide background information on the topic.
• Use recent data, articles, reports, or statistics to support your description.
• Explain the market environment in which the firm/product operates.

5. Application of Microeconomic Concepts (8 marks)

Apply at least two key microeconomic concepts to analyse the topic. Examples include:

• Demand and Supply
• Price Elasticity of Demand
• Market Structure
• Cost of Production
• Consumer Behaviour

For each concept used:

• Define the concept.
• Explain how it applies to your chosen topic.
• Include relevant diagrams and analysis.

6. Analysis and Discussion (6 marks)

• Discuss the findings from your application of microeconomic theory.
• Analyse the impact of price changes, government policy, market forces or other economic factors on the topic.
• Evaluate how consumers and producers are affected.

7. Conclusion and Recommendations (3 marks)

• Summarise the main points from your analysis.
• Provide two practical recommendations based on your findings.

8. References (APA Style)

All sources cited in the text must appear here in APA format.

PART B: VIDEO/ORAL PRESENTATION (15 MARKS)

1. Each group must prepare a presentation of 8–12 minutes summarising key parts of the report.

2. The presentation should cover the main findings and conclusions.

3. Use appropriate visual aids (slides, graphs, charts).

4. Each group member should contribute to the presentation.

Presentation Marking Criteria:

• Clarity of explanation
• Understanding of microeconomic concepts
• Quality of visual aids
• Team cooperation
• Time management

OPTIONAL TOPICS (YOU MAY CHOOSE ONE)

• Microeconomic analysis of demand for a local product
• Effect of price changes on a particular good or service
• Market structure analysis of a specific Malaysian company
• Impact of government intervention on a local industry

End of Assignment Brief

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